One of Schwiekerts primary methods of reaching his constituency is through press releases on his campaign website. These press releases have been more spaced out but recently have ramped up and become increasingly consistent, likely in anticipation of the election. Primarily these press releases are used to credit claim and position take. Schweikerts preferred social media platforms are Twitter and Facebook . While he does use these platforms to position take and credit claim, he does not do so regularly. When he does post it's often to reach his constituency using his appearances in Congress. Leading up to the election a massive TV ad campaign is expected due to the heightened competition of the election as well as favorable pricing for ad time in Arizona. Because the ads haven't started we don't know what their objective will be though it is likely that they will have elements of position taking, credit cl...